Archive for April, 2008:



Are your “Yer’s” Crossing – Into the Workforce, That Is?

Posted by sharon on April 20th, 2008


Born anywhere between a debated 1978 and 2000 (ages 8-30), some say Generation Y seems to be causing a commotion in the workforce / recruiting scene these days – well, at least the Yer’s older than age 15, that is.  With the economy slowing down to a recession in the past two years, mortgages with the highest foreclosure rates in decades, gas and food prices up, and companies cutting back on their budgets, one might think that people would be willing to take a dip in their expectations from employers.  “But ‘Y’ should we?” asks this new generation sliding into the workforce.

 

 

“Y”er’s are shaking up the workforce as some know it.  With the boomers on deck to exit the work scene, that leaves X to take Y under its wing.  Are Xer’s prepared? 

 

 

Growing up with world war II era-born parents, Generation Xer’s were told – “Go outside and play – use your imagination,” to “Share the soda with your sister/brother”, and “It’s ok if you didn’t win – you can always try next time”.  They were told to buck up, and to save their pennies for a rainy day.  

 

 

What a difference compared to today’s Generation Yer’s, who grew up with television galore, video games, and barely knew life before there were cell phones – do they even remember pagers?  And don’t forget – everyone gets a trophy – just for participating!  Does the phrase “I want it all, and I want it now” ring a bell?

 

 

But how are these new generation college grads making it in the workforce?  Some sources say they’re extremely over-confident – setting off their other generation counterparts.  Do we need to start giving bumper stickers that read “I Interviewed at “ABC Company” Today” to coincide with their mom’s and/or dad’s that read “My Child is an A-Honor Roll Student”?  Although, they do have a huge amount of technological suaveness – a saving grace for sure in this day and age, while other generations sometimes struggle to keep pace – especially those who have been out of the workforce for some time raising kids.  Technology is definitely in this generation’s corner.

 

 

How do companies compete for Generation Y talent that could just as easily be harbored into an on-line mega success overnight?  Take a look at Facebook, MySpace, or Twitter.  After all, that is what this generation is notorious for – wanting it all, and wanting it now.  What are companies doing these days to compete for this generation’s techno-talent, in an ever-shrinking workforce trying to keep social security alive?

 

 

As we switch over to Generation Y gear, it is easy to see a transition from business as it used to be – 9-5, 40 hours a week, to what it will soon become – or has already become.  Shorter hours, telecommuting, working from home, or inevitably, working from the beach.  Companies have been transitioning toward this new workforce paradigm on how to hook-line-and sink Generation Y talent – making benefits more appealing and the work place more attractive to this younger crowd – posh break rooms, easy-access coffee lounges, and bicycle races – indoors!!  I’ve seen verbiage on company websites referring to on-boarding as taking the company for a test-drive for one’s career, or referring heavily to a menagerie of college year experiences – friends and all – in order to invoke that warm feeling that can just be transferred to one’s new career – something Generation Y apparently can’t get enough of. 

 

 

While there are opinions everywhere on the generation gaps, trends, and challenges, I came across a few related stories here, here, and here.

 

 

 

How is your company adapting to Y new hires?  Tell us about it!

 

Water Cooler Talk & Links 4-16-08

Posted by ron on April 16th, 2008


Everyone’s taxes are done, right? Well then, it’s time to blog! This morning I found a link with a very short video from the SHRM Staffing Management Conference this week on the importance of driving candidate traffic to your web site.  If you think candidates may not have the greatest experience on your site, create a leading edge career site - for FREE!


Another story for the SMA Conference this week, is Gen Y really stating "newspapers are for losers"?

 

Check out our re-designed Credit Union Jobs site, and join the Credit Union LinkedIn group if you haven’t had a chance.
 

Free Webinar: How To Structure an Effective Employee Referral Program

Posted by sharon on April 11th, 2008


Happy Friday.  I found the following free webinar for building effective referral programs.  The program is being put on by Kennedy Information, and is sponsored by LinkedIn.  The best part – it is FREE!


From the Kennedy site:


In this 60-minute Interactive Seminar, you’ll see why hiring authorities are utilizing referral programs to attract top talent. You’ll explore with the panel how "Social Networking" is impacting referral programs, and learn what a “Retention Referral” is.


In addition, you and your team will explore such issues and real-world solutions as:

  • What are the common denominators of the best employee referral programs?

  • Learn referral tools for your business like how people get referred to hiring managers or recruiters, how to forward a job posting to your networks, and how employees can add a link from their LinkedIn profile that says “We’re hiring.”

  • How to plan referral programs and who should be in charge

  • Recognition and motivation tips for effective employee referral programs

  • How to train in house employees on up to date referral programs

  • See how LinkedIn allows people to refer their connections for positions.

Here is another post on low cost or no cost employee referral program tips that also provides several great ideas within the recognition component of a referral program.


Enjoy the weekend!

Water Cooler Talk & Links 4-9-08

Posted by ron on April 9th, 2008


It’s been another busy week, from hiring projections to layoffs, the news of a recession and a weakened economy continues.  Bloomberg recently ran a story showing U.S. employers cut the highest number of workers since 2003 bringing the unemployment to 5.1%.


If you have ever considered – or have implemented a pay-per-click campaign for your jobs, here are some things to consider.


And great news for progressive organizations using Facebook communities for branding or recruiting – instant messaging is on the way.

Free Job Posting on Monster?

Posted by sharon on April 4th, 2008


That’s right! In celebration of our blog launch, we’re giving away 5 Free Job postings on our Credit Union job site, and Monster.com! 

 

 

It’s simple, here is the fine print:

  • The first 5 blog readers to e-mail us through our contact us form win
  • Submissions only accepted from Credit Union employers
  • Winners will be highlighted on our blog
  • Winners will be sent instructions on submitting their job posting
  • One winner per Credit Union only
  • No purchase necessary, void where prohibited :)

That’s it – easy, simple, and FREE.

Happy Friday – Cheers!

Job Boards, Job Boards, Job Boards

Posted by sharon on April 3rd, 2008


You either love or hate them – regardless – they are one tool both candidates and employers use.  A lot of activity has been happening in the job board space recently, but first, consider this:  Over the past 3 years traffic to large job boards has been declining, while the number of niche sites popping up is increasing.  As the big guys try to continue their attempt at increasing their value proposition (and traffic) change is imminent. 

Here is a graph pulled from Alexa.com showing CareerBuilder and Monster – with their overall traffic for the past 3 years.  The picture tells the story.

 

So, what’s been happening in just the past few weeks?

The internet (including job boards and a company’s career site) combined equate to approximately 26% of external hires, according to a recent Workforce article.  This is 3rd on the list, following internal transfers/promotions, and referrals.  As niche sites continue to grow, an important aspect from my perspective is the ability to attract, sell, and hire passive candidates.  This is something the traditional "post and pray" methodology won’t get you.  For niche sites, look at both how and where they market your career opportunities at.  Good examples include (user groups, associations, networking sites, blogs, etc.).  A leading Credit Union job site like CUhire actively markets to both passive and active candidates.

In the end, the important thing to remember is job boards are just one tool, in the many we have access to as recruiting professionals.  A balanced approach is always the best, and typically yields the best results – time, quality, cost, and retention.